You Can't Afford To Be Part Of This Record-Breaker' Artwork

The Standing Out Podcast!

Whether a small or medium-size business or self-employed business owner, standing out from the crowd, reaching new customers and growing your brand, often on a tiny budget, can be challenging. At the same time, having an attractive brand identity on the one hand, and effectively using video and other media to promote it on the other, can make a big difference. But how to do it and make it work for you? In each episode, Jon and his interview guests share ideas, 'how-to's', news and trends to help your business communicate better - to move on up and stand out more...

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The Standing Out Podcast!

You Can't Afford To Be Part Of This Record-Breaker'

April 21, 2021 • Jon Whycer with Daniel Bryk • Season 2 • Episode 16

What would be the cost to you and your business if your computer suffered data loss, damage or unauthorised access?

With our regular business focus, in this week’s show the Standing Out Podcast turns its attention to cybersecurity of all kinds.

My expert guest, Daniel Bryk, shares advice, tips and anecdotes – in user-friendly language - across a wide range of computer security risks. Risks that could end up costing you dearly.

In the first half of 2020 alone, data breaches exposed 36 billion records, and businesses of all shapes and sizes paid the price for inadequate security for their systems and data. That includes home-based businesses.

A record statistic you don't want to be part of.

Among the many aspects of computer security Daniel talks wih me about include:

Shutting down, sleeping or hibernating - what's safest?
Physical data loss and using backups
Cloud storage
Software updates
Windows PCs, Macs and phones
Data encryption
Passwords - good practice
Internet security
Two-factor authentication
Network security
Domain security
Hacking
Viruses
Anti-virus software
Firewalls
Ransomware
Suspicious emails

To contact Daniel, you can find his details on the 'Interview Guests' page of the website.