The Standing Out Podcast!
Whether a small or medium-size business or self-employed business owner, standing out from the crowd, reaching new customers and growing your brand, often on a tiny budget, can be challenging. At the same time, having an attractive brand identity on the one hand, and effectively using video and other media to promote it on the other, can make a big difference. But how to do it and make it work for you? In each episode, Jon and his interview guests share ideas, 'how-to's', news and trends to help your business communicate better - to move on up and stand out more...
The Standing Out Podcast!
How To Win Clients & Customers More Easily - Part 1
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Jon Whycer
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Season 2
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Episode 17
This is Part 1 of a 2-part programme in which I talk to Janet Efere about a whole range of business topics. Although the list below might suggest it's only useful for new businesses, there's a lot that could be a helpful refresher for established businesses and business people too, so do have a listen.
- Business success and always doing things right first time
- The risks and challenges facing business start-ups
- Pricing
- Approaching starting a business
- The fear factors that can affect business people
- How a new business can build credibility
- Competing when you're a start-up
- How to promote yourself
- One of the main ways smaller businesses trip themselves up
- Identifying clients and customers
Janet has years of successful experience across both small businesses and corporates and is highly regarded (and award-winning) in her field.
If you want to know more about Janet and what she does you can find her contact details on the 'Interview Guests' page of the Standing Out website: CLICK HERE
And if you didn't yet listen to Part 2, you can find it along with all the past episodes HERE and on popular podcast platforms.